The Fastest way to Learn Digital Marketing for Your Business.

Tipping Point Media will teach you Digital Marketing through practical, hands-on training. Learn how to design and implement an integrated digital marketing campaign.

Pricing: ksh.15000

Get Started  Now

What Will Set You Apart

In today's digital age, Digital Marketing has become the rage with the majority of organizations and individuals seeking out careers and opportunities in the field.

On completion of this course, you’ll walk away with:

  • An understanding of the various elements and channels that make up a holistic digital marketing strategy.
  • Practical skills in web design, analytics, SEO, online copywriting, PPC, social media marketing, and email marketing.
  • Knowledge that is transferable to a broad range of contexts and industries, across different career levels.

"Ignoring Digital Marketing is like representing your business without any audience.

Digital Marketing has become the internal part of business today. It is interconnected with your business and its profit."

Jason Matthews

Is This Course For You?

There were 11.00 million social media users in Kenya in January 2021.
Kenyans spend an average of three hours and 34 minutes each day on social media

This introduction to digital marketing course will help you to understand the core fundamentals of Digital Marketing and touch upon various concepts like Digital Marketing, Social Media Marketing, On-Page, Off-Page SEO, Affiliate Marketing, Automated Marketing, PPC, Public Relations, etc.

While there are many online digital marketing courses to choose from, this course is perfect for newcomers to the field.

Duration: Learn at Your Pace

An effective digital marketing strategy is key if you want to ensure that your brand remains visible and competitive in the modern market.

This TP Media Digital Marketing online short course will teach you how to reach the right audience by helping you to develop the online marketing skills you need to improve targeting and personalisation, and create a consistent cross-platform brand narrative. 

Over the course of 10 weeks, you’ll learn to develop an integrated digital strategy that uses the right tools for the right purposes and aligns internet marketing priorities with bottom-line business goals.

Course Curriculum

Learn how to support and manage your brand’s digital marketing goals as you work through the weekly modules of this online short course.

digital marketing agency in nairobi kenya

Introduction to Digital Marketing

Introduction to the Course

Getting Started in Digital Marketing

Researching Your Online Business Idea

The Basics of Online Market Research

Building Your Wordpress Website

Getting Started Building Your Website

Search Engine Optimisation

Getting Started With SEO

Content Marketing

Understanding Content Marketing

Email Marketing

Getting Started With Email Marketing

PPC and Online Advertising

What is PPC

Putting it All Together

Creating a Digital Marketing Strategy

Course Convener

The design of TP Media Courses is guided by the best practices and current trend. The courses are practical in nature and we update them based on current trends.

alex maina

Alex Maina is the CEO and Founder of a number of Online Businesses in Kenya. He is one of two CIMP certified trainers in Kenya and has trained hundreds of digital marketers in Kenya, Uganda and Tanzania.

What Past Students Think

I have some knowledge of digital marketing since I'm a marketing professional. However, taking this course through Tipping Point provided a more thorough understanding of digital marketing, and I believe it will be beneficial to my online business.

Tonny Muiruri

General Manager, Tribe Hotels

Boost Your Skills. Join The Best Digital Marketers in Kenya.

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